Real questions. Real evidence.

University of Amsterdam · Amsterdam Business School

Research on how startups really work.

The University of Amsterdam Community Hub for Collaboration with Entrepreneurship Scholars

Latest news · 20 August 2026

Yang Mei, Kevin Curran and Lien De Cuyper receive a grant to study who wants to work for social ventures

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About us

Who we are

The Amsterdam Startup Lab (ASL) is a group of entrepreneurship researchers at the Amsterdam Business School, University of Amsterdam. We study startups: the people who start and join them, the processes by which they grow or stall, and the environments they work in.

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Our mission

We answer real questions about startups with real evidence. We choose those questions together with founders, startup employees, investors and policymakers, so that they matter in practice and advance science. We share what we find with our partners.

Work with us

Who should we hire next? What do investors really look for? Why are we growing slower than planned?

Part of the answer to questions like these may be in data you already collect. Analysing it takes time and expertise that a growing company may not have. That is where we come in.

How it works:

  1. You bring the question and the data.
  2. We help you frame the question so that research can answer it. Then we design a rigorous study, built on theory and sound methods.
  3. You get answers you can act on. We get research worth publishing.

We work the same way with investors, accelerators, platforms and policymakers. See the organisations we have worked with.

Have a question, data or a setting we could study together? Get in touch.

Get in touch

Latest publications

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News and media

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Contact us

Curious about working with us? Just get in touch!

startuplab-abs@uva.nl